Sourcefire is very pleased to share the news that Chris Peterson, our Senior Vice President of Worldwide Channels, Services, and Support, has been named a 2012 Channel Chief by CRN Magazine. Chris calls on more than 20 years of experience in channel and sales management in his role in which he assumes overall responsibility for Sourcefire's worldwide channel programs.
CRN’s list of Channel Chiefs is a prestigious group of the most influential and powerful leaders in the IT channel. The list recognizes those responsible for driving channel sales and growth within their organization, while evangelizing the importance of the channel throughout the entire IT industry. The reasons why Chris made the cut this year are numerous – but all demonstrate that Chris puts our partners first.
In the past year, Chris directed the roll out of Sourcefire’s new Agile Security vision to the partner community. This is vital for partners so they are armed with not just strong products, but also a strategic vision that will allow them to grow their businesses. With this, they can solidify their role with clients as strategic advisers who consult around the key tenants of Agile Security to keep their clients' businesses profitable and secure—not merely standing up boxes for them.
Sourcefire has never viewed channel communications as a one-way street. This is why Chris spearheaded the creation of our global series of Partner Advisory Council meetings for new and existing partners to garner their feedback on product strategy, direction and the program itself. We rely on partners to provide input and feedback in Council discussions to gain insight into the issues they face so we can further tailor our offerings to their needs and concerns.
CRN selected this ninth year of Channel Chief winners based on channel experience, program innovations, channel-driven revenue, and public support for the importance of IT channel sales. As we have seen, Chris has shined in all of these areas.
To read more, see CRN Magazine’s online section on this year’s winners at www.crn.com. Please join us in extending a hearty congratulations to Chris.
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